AMAZON INNOVATION LAB: MICHELE BIANCHI AT THE OPENING IN VERCELLI

29-11-2024

Michele Bianchi, CEO of RDM Group and President of the Federazione Carta e Grafica, participated in the opening of the Amazon Innovation Lab in Vercelli (Italy).

He took part in the debate on “The new European Packaging & Packaging Waste Regulation,” alongside Comieco President Amelio Cecchini.

Amazon is developing innovations at the Innovation Lab aimed at reducing its environmental impact in the packaging sector, with Italy standing out as a hub of excellence and experimentation in this field.

This is an international center of excellence where scientists and engineers from around the world develop new technologies for Amazon’s distribution centers focused on mechatronics and sustainable packaging.

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RDM VILLA SANTA LUCIA FEATURED IN UNINDUSTRIA LAZIO’S 2025 REPORT

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RDM GROUP HITS 2025 SUSTAINABILITY TARGETS AS CIRCULAR ECONOMY MODEL DELIVERS RESULTS

  • The Group accelerated innovation in circular packaging, launching and advancing next-generation products that push recycled cartonboard into higher-performance applications, including food-contact and barrier solutions.
  • RDM Group strengthened its position as a leader in circular packaging in 2025, producing 1,055 kilotons of cartonboard and recycling 1,058 kilotons of paper, while increasing renewable energy use to 79%, cutting carbon intensity by 20% versus 2020, and sourcing 85% of materials from renewable origins.
  • ESG remains central to RDM Group’s strategy, with CEO Michele Bianchi reinforcing its role in driving resilience, innovation, and long-term competitive advantage.
  • Looking to 2026, the Group will focus on safety, circular value creation, customer experience, and continued product innovation.
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